Key takeaways
- Value points at your realistic redemption rate, not the headline one.
- One programme per business beats spreading spend thinly.
- Model minimum redemption thresholds before you commit.
Rewards earned on payroll funding, supplier payments and advertising spend are worth real money — but only if you value them at what you will actually redeem them for.
Work out your redemption rate
Take the last twelve months of redemptions across your business and divide the cash value received by the points spent. Most businesses land somewhere between 0.6p and 1.4p per point. Use your number, not the programme's illustration, when comparing offers.
Concentrate rather than spread
- Minimum redemption thresholds punish businesses that split spend across programmes.
- Tier benefits compound within a single programme.
- One programme means one reconciliation process at year end.
A 1% earn rate on £3m of annual supplier spend is £30,000 of value. It deserves the same attention as a rate negotiation.
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